How to use PLR content

How to make better use of PLR

First up; for anybody who is not familiar with PLR (Private Label Rights) products, then here’s what you can do with them; on PLRs you have exclusive ownership of that product. You can then use it anyway you wish: change the packaging, the title, the contents; you can do just about anything you want with the product.

Finding PLR Products

One thing’s for certain you don’t have to look that hard to find PLR bundles, there are PLR membership sites everywhere. What you will find is that the quality of some PLRs is to say the least less than perfect; you get what you pay for, so shop around. If you do have poor quality PLRs on your hard drive then you will be doing a lot of editing. There is no point in just slapping this PLR on to your blog, you will have to work the articles and put your own stamp on it. The key to successful posts is rewriting the PLR and shaping it to your own style.

I use PLRs on many of my Blogs and websites;
I can’t proclaim to be an expert on every subject and have used many PLRs myself, but I still research the post properly before I publish the finished article. You might be quite surprised to know that a lot of popular blogs and big corporate sites use PLRs quite frequently.  What you will find from some PLR membership sites is that outsourcing is done by non English speaking writers. This is not good as the content is often poor quality and unreadable. I have come across such PLRs frequently and they take up a lot of time re-editing.

What you can do with PLR products;

There are a multitude of uses for PLRs, here are the main ones.
Offer PLR information products as free bonuses, or to opt-in to your email list. Or you can create your own original information products; how about making promotional content for your affiliates as an inducement to promote your main sale. PLR can also be used to create your own real estate for profitable Adsense sites. Of course PLRs are invaluable for updating your own money making blogs. You can rapidly create eZine content and an autorespondor series. Last but not least use PLR content to create viral eBooks; if you have Open Office then you can convert it into PDFs very easily. And with a good graphics editor like Dreamweaver or the free Gimp application produce great eBook covers.

The great thing about PLRs is that they actually encourage you to learn and improve your writing skills, forcing you to get your own personality across to your readers. It’s a great way to fire you up and start forming your own ideas for future articles. To make your articles sing out to the search engines you will need to start placing keywords throughout your post, this can be a progressive action which in time you will get better at.

One note of caution; Do not use other peoples content and then use it for ad filled blogs, this is Wikipedia’s definition of Splogs;  “Spam blogs, sometimes referred to by the neologism splogs are artificially created weblog sites which the author uses to promote affiliated websites or to increase the search engine rankings of associated sites” Beware because Google actively goes after these types of blogs or websites and bans them without a second thought.

PLRs are hugely popular and will continue to be so with millions of bloggers around the world monetizing their use.  “Happy blogging”

Day 1- Building a Niche Site Step by Step

Okay, so you know what this series is all about - me building a niche site, from scratch, using the No Marketer Left Behind Internet Marketing Membership site that I’d bet my kids on to be the best around!

For this project, I’m building something OUTSIDE of the Internet Marketing Niche.

So here we go, Day 1 of building my new niche site!

I printed out my Module 1 Worksheet that I will use as I work through each video in the first Bootcamp Module which is “Niche the Niche“.

In this module, we learn how to generate niche ideas, find the “keyword gems”, drill down in keyword research to find the perfect keywords to build a site around and the keywords we’ll use, and select our domain.

What I accomplished today:

1.  I created an insane list of great niche ideas. These are just the ’scratch the surface ideas - the ones I’ll drill down on to find where the money is. Michelle gives you some great, super easy, avenues to generate ideas from. (You can also use these avenues to generate ideas on creating informational products - which you can give away for free to build your rep and your list; and/or sell to make money on; or both!)

I used the avenues she told me to use and quickly generated PAGES of niches and sub-niches that I can dig deeper into and investigate to find the money. It took me maybe 20-30 minutes to generate several pages of ideas (from which, as we go through the steps, I’ll find the first niche I’m going to build on and then still have tons to pursue as well as some great ideas for information products I can create along the way to help me build).  This is seriously idea generation at its best (you can do SO MUCH with this list!)

I used the 5 top places recommended (one is SO FREAKING SIMPLE and I never thought about it before, it’s totally that ‘duh’ moment) and really I could have generated thousands, literally, of ideas but I limited it to a few pages for now.

2. I narrowed my list down to the top ones I had an interest in pursuing the most at this time.

3.  I narrowed my list down even further to the best choices to start with out of that list using the rating system Michelle provided.  This rating system helps you determine which of those ideas you should start with (the top 2 or 3 to start investigating).

4. From that list, I started my keyword research using the idea that had the highest rating on my worksheet. I know, I know, keyword research - not usually our favorite thing to do but it must be done to find the money and with the keyword research tool we use, it’s almost fun because the results are SO detailed and there are so many ways you can utilize it. I said almost! I’m not going to pretend it’s now my favorite thing to do, but it didn’t seem quite as painful because this is keyword research at its best. And, again it’s a vital step in finding the money - which is the entire point of niche marketing!

I used the video instructions and the keyword tool to drill down into my top level keyword and find other keywords as well as an even better keyword to build the site around.

I discovered the MONEY MAKING words to build my site around and the other keywords I’m going to use within by using the keyword tool to analyze:

• how many times my potential keywords are searched in a day
• the SEO Traffic (the amount of clicks a #1 site for this keyword might achieve)
• the percentage of phrase-match searches out of broad-match searched for my potential keywords
• my SEO competition (how much or how little there is)
• the SEO Title competition (how many ppl using my prospective keywords are using them in the title of their page)
• monthly trends for my potential keywords
• stats on the chances that someone searching for my potential keywords are looking to actually buy vs. just looking for information
• the Adwords value = the dollar value that a #1 Google Adwords advertiser could expect to achieve for this keyword(s)
• the SEO value = the dollar figure value that a #1 ranked site would be for that keyword  (i.e., could expect to make $300/day or $700/day or whatever)

    Analysis of my potential would-be top ranked competition for this keyword(s) such as: how old, or new, their site is; what their pagerank is; how many backlinks they have to the main domain; how many backlinks they have to the particular page that is targeting my prospective keywords; whether their sites are listed in particular directories; if ‘our’ keyword is in their page title, URL, description, header; and the number of days since Google last indexed the page.  All of this information gives me great insight to even more details about how competitive a keyword is and how easy or hard it will be to rank highly fairly quickly and start raking in some cash!  It even shows me everything color coded using green, yellow and red so that I can quickly see whether it’s a “go” or “no go” for me.

Here are 2 screenshots from my keyword research that show WHY I’ve chosen this primary keyword to build my site around (showing the stats outlined in the bulleted list above):

This first screenshot shows the keywords I’m looking into (with the orange field being the one I’ve decided to roll with).

Searches = searches per day (higher is better)

SEOT = approximate hits a number 1 listed page could expect (higher is better)

PBR = percentage of phrase match searches out of broad matched searches (higher is better)

SEOC = SEO Competion (Lower is better)

SECTC = SEO Title Competition (Lower is better)

Search = Monthly traffic trends

OCI = Percentage of chance that someone is looking to buy (Higher is better but should be taken into consideration w/other factors)

AWV = daily traffic value, and cost, adwords advertiser in #1 spot might expect

SEOV = daily traffic value #1 spot might expect

So, taking all of these values into consideration, I chose to go with the keyword in the orange field because it has stats that I like, particularly when taken into consideration with the next screenshot which shows my current top competitors.

niche-keyword-stats-blurred

This next screenshot shows the Top 10 Google search results (my soon-to-be-competitors) and their stats.

DA= Domain Age

PR = Page Rank

BLP = Backlinks to “Page”

BLD = Backlinks to “Domain”

BLEG = Total links pointing to from .gov or .edu

DMZ and YAH = Whether or not site is listed in these directories

Title / URL / Description / Head = whether or not page is ‘on page’ optimized in these areas

CA= How many days ago since Google reindexed the page

Colors: Green is good for ME, Yellow is so-so, Red is not good for ME

seo-competition-for-niche-marketing-keyword-blurred

You’ll notice there’s a lot of green = good for me; a slight bit of yellow I feel I can overcome; and very little red for me to worry about.  The big yellow caution area- the backlinks to the primary domain isn’t a HUGE concern for me because I can beat them out in the green areas…and get my site listed on some of the sites contained in the actual ‘domain’ part.  The backlinks to the pages (that focus on my actual keyword) I can certainly beat out without an extreme amount of effort.

Using the various keyword stats and taking everything into consideration, I now have the main keyword I’m going to build my new niche site around.  Let’s see how it goes!

So, recap summary - I created a list of tons of niche ideas (containing many others I’ll be looking into in the future too), filtered it down to the best ideas I wanted to check into now, narrowed it down some more using a rating system to pick the top 2-3 I wanted to dig into, chose 1 and started finding the money-making keywords in my first choice niche using DEEP stats that yield results FAR superior to the Google Adwords or Wordtracker keyword tools (I’ve always loved those tools but they can’t give you these kind of results - and you can use the keyword tool we use for free even though there’s  paid version that I recommend purchasing when you can).

As you wrap up this research, you can’t help but to be super stoked about what’s to come!  You know you’ve found the money and you know you’re on your way to achieving success in this newfound niche!

You’re probably wondering about my keywords I’ve found? Can’t tell you just yet, but I promise it will all be revealed as the building continues!

The next thing I’m going to do is choose my domain name according to the steps in the video.

Starting a Blog on $0

Want to start a blog but have $0 to spare? When the recent down turnings of the economy, more and more people are turning to blogging as a way to make some spare change. Although blogging isn’t a get rich quick method, it is a great source for additional income. You can easily start up a blog, market it, and gain significant traffic before ever having to pay for hosting or your own domain–a huge plus to those who can’t afford to start a new website.

Plug Your Blog for Cash

Have you ever wondered about all of those plugins that you use every day to extend and monetize your WordPress blog? As we all know plugins are very popular with bloggers especially WordPress users. I know that every day when i login to my WordPress blog the first thing i do is check the dashboard for any highlighted issues that need attention. If you have a lot of plugins then you are more than likely going to have to upgrade on more than one occasion. Here then lies an opportunity for you to earn some residual cash from someone who is more than a little familiar with WordPress plugins.

If you arrived on this blog through any number of different locations one of the first things you will have noticed is the MaxBlogPress Ad Stripe on the header. This is one of many plugins that are available through MaxBlogPress, and I’m sure if you are an active blog surfer you will have seen many of them on other WordPress Blogs. Now apart from the obvious advantages of the ad rotator which are self explanatory, think about how many other uses that can be utilised with this powerful visual element. For a start you could put this space up for rent to other Bloggers, in fact you can put up just about anything you can think of. A blogroll of your favourite blogs or perhaps use it as an announcer for competitions. If you are inventive and think outside the box then this ad stripe could take on a whole new life of its own. What about integrating your social network handles, I’m sure other social networkers will see the value in this.

Just like WordPress.org MaxBlogPress has many free plugins like Psychic Search or BlogRush Click Maximizer or how about the duplicate content checker handy if you have a lot of posts,  and many more useful additions that will enhance your blogging experience. There is of course even more essential premium plugins like “Ninja Affiliate” which is without doubt in a league of its own.
If you want run all your affiliate programs efficiently and effortlessly with all the built in security and keyword monetisation, then I would highly recommend that you take a closer look at Ninja Affiliate.
Here are just some of the many uses that can transform your blog into an efficient cash hungry beast.

Easy Affiliate Link Management - You can easily give each affiliate link an easy-to-remember name..

Flexible Link Management - Accepts every affiliate link format out there, so you don’t have to waste time with various affiliate marketing tools.

Create Professional Redirect Links - Use professional looking redirect links that let your prospects know you’re a pro marketer.

Manage Links by Groups - Too many affiliate links? Ninja Affiliate allows you to easily create different groups to manage your links.

Prevent “Affiliate Theft” - Cloak your affiliate links to prevent link theft and affiliate sabotage. No one will ever steal your hard-earned commissions again.

Insert Affiliate Links Directly - Add your affiliate links directly for your WordPress blog editor - you’ll never have to hunt for links again.

Transform Keywords to Links - Automatically turn keywords in your blog to affiliate links. You can set a limit too, so your posts don’t look like a spam blog!

Advanced Display Options - Ninja Affiliate allows you to display any text you want in your web browser’s status bar.

Use “No-Follow” Links - Control your link juice and escape punishment from Big Daddy Google with ninja precision. In fact, you can control your links any way you want to.

For anybody who is serious about affiliate marketing with WordPress this is a must have application that will seamlessly slot in with your other plugins and which you can control from your dashboard editor. I have only touched on a very small part of what this plugin can do, so to find out more for yourself jump on through, he explains it in a lot more detail.

The Role Of SEO Copywriting In Ranking Your Website

You may have heard the word SEO by now. It has become rather a common jargon for the Internet-savvy. SEO actually stands for “search engine optimization” or “search engine optimizer.” Many companies are now hiring search engine optimizers in order to promote their website and reach out to a wider market.

Many SEO consultants offer useful and reliable services for web owners. Their services include a review and analysis of your present website contents and structure; offering technical advice on website development; content development; keyword mining and research; management of numerous online business development campaigns; and in-house SEO training.

Top 20 WordPress Plugins

What plugins do you use?
In this post I want to discuss WordPress plugins and narrow down which ones are essential and which of them are useful in other ways. As any self Hosted WordPress user will tell you, plugins are essential for many important parts of your blog from SEO to Statistics and a myriad of other uses. This list includes my top 20 plugins that i use regularly, at the time of writing this list I have 42 plugins and I dare say other WordPress users have a lot more; so I would love to hear about your plugins and how you rate this list.
So let’s kick off with what I use on my blog; I will start with the Essential plugins and list them in order of importance to me. Since this blog is in its infancy my recommendations may not suit everyone but I hope will help you decide which is more important to your particular blog.

Just how hard can it be to sell digital products online?

Well some of the top marketers make it look easy don’t they, but one of the main attributes to this success is just plain old hard work. It all depends on your work ethic and attitude and what methods you use. So with this in mind let’s look at some options for niche products.

Affiliate and SEO Tactics

1. First and foremost we begin by searching for the product to sell;

There are a few choices that you can use like ClickBank, Paydot.com or RegSoft, these are all loaded with thousands of digital products. Make your choice with careful consideration, for this example we want to find a more *niche* orientated product. Once you have made your choice join the affiliate program and check to see what promotional materials are available.